Sales is one of the professions with a high progression route. In which, regional sales manager is one of the top positions of people working in this field. So who is a regional sales manager? What is the scope of work, what are the requirements of this position? You will find the answer through the following article of Navigos Search.
1. Who is a regional sales manager?
Regional sales manager (RSM) is a senior leadership position, representing businesses to customers and holding a very important role in the organization of the sales apparatus.
Regional sales manager is responsible for identifying the right target customers with high purchasing ability and must manage the assigned area, operating the business apparatus of the enterprise.
Regional sales manager (RSM) is a senior leadership position
2. Main duties of a regional sales manager
- Managing, coordinating and being responsible for the business plan in the assigned areas.
- Building the human resources apparatus and managing high-level business positions in the enterprise.
- Coaching, training team management skills, sales skills for sales executives.
- Coordinating with related departments in concluding, implementing contracts and resolving arising issues related to contracts with customers.
- Developing a system of sales representative offices in the management area.
- Evaluating and supervising business supervisors
- Proposing and consulting business strategies for the board of directors
- Researching and developing customer system in the region
- Closely monitoring the distribution system
- Analyzing data, reporting, explaining business results to superiors
3. Career path for regional sales manager
Normally, professional sales executives will advance according to the route from Regional Sales Manager (RSM) to the position of National Sales Manager (NSM).
In the position of regional sales manager, you will take over the management of junior positions including sales manager, sales supervisor and sales executive.
In order to achieve the position of regional sales manager and in the long run, be promoted to a higher position, businesses are often looking for employees with at least 2 years of experience, have reached certain achievements and have the potential to bring positive value for the unit. Therefore, if you have the ambition to take on this position, you need to go through the process of working hard and accumulate experience and qualities to prove your ability to the business.
The opportunity for career advancement is great
4. What factors bring success to the position of regional sales manager?
As the head of the business apparatus of an enterprise, a regional sales manager must have the ability to lead the subordinate managers and staff effectively to develop the business situation of the enterprise for a strong and sustainable growth. And to do these things also to become an excellent regional sales manager, this position needs to meet the following conditions:
Leadership skill
Leadership is one of those things that you can cultivate over a long period of time. As a sales representative for the business and managing many employees, it is necessary that a regional sales manager should have a strong visionary and highly effective leadership in the sales process of the assigned region.
Besides, a regional sales manager also needs to help, impart some information, knowledge and skills to support subordinates, help them grasp well and perform their professional tasks smoothly. Leadership qualities will help work to achieve peak performance and achieve strategic goals. In addition, in order to possess this skill, a regional sales manager must also be a good communicator, knowing how to inspire sales executives so that they can bring out their full potential.
Analytical skills, understanding buyer trends
RSM is a profession that needs acumen to analyze and build effective business plans and strategies. Those strategies must meet the requirements of the user because once taking the sales profession, you must respect the user's needs and constantly find out the cause to give a solution if the buyer feels dissatisfied.
Every day, a regional sales manager must capture vast amounts of information and data, then conduct analysis to find value that can potentially benefit the business. Most of the decisions that a regional sales manager makes affect the success or failure of the sales team in particular, as well as the business in general. This is also the reason why a person in a regional sales manager position must constantly practice analytical skills.
Scientific & logical planning and organization skills
Holding the position of regional sales manager means you have to regularly plan to ensure that the work progress is always smooth. Every day, a regional sales manager has to handle a huge amount of work. Therefore, if the task list is not properly arranged, organized and planned, surely the progress and effectiveness of the work will be affected.
In order to avoid negative effects on the work, a regional sales manager must have adequate and detailed preparation in the process of planning and arranging task completion timelines for easier tracking. At the same time, always ensure the performance of the whole area under the senior management.
Scientific & logical planning and organization skills
Recruitment skills for excellent sales staff
The main task of a regional sales manager is to manage sales, so the sales team will be the factor that brings business efficiency and profit. Therefore, a regional sales manager must have a way to find good candidates to increase work productivity and improve work efficiency. The more intensive a regional sales manager works, the more successful the internal recruitment and management is.
To find the best candidate, you can use a recruitment service through the number 1 prestigious headhunter company in Vietnam - Navigos Search. With more than 20 years of experience in the industry and 375,000+ potential candidate profiles, Navigos Search's team of consultant experts will search, screen, and bring the best candidates for your business in a given time. In particular, Navigos Search continues to accompany businesses and candidates throughout the process of "achieving success after reaching the dream job".
Critical and logical thinking skills
The competition in the business market is always fierce, requiring a regional sales manager to have a sharp thinking ability. This is also one of the very important factors to become a good regional sales manager. To possess and practice this skill, you must always pay attention to observe, identify problems and anticipate situations that are certain to happen or may happen.
From the information captured, a regional sales manager will work with the sales department to analyze and come up with a suitable strategic direction to take advantage of the market.
Ability to understand customers
To become a good sales manager, you must definitely understand and capture customer psychology. This is also a determining factor in product consumption and is a measure of work efficiency. Therefore, a regional sales manager must collect information related to customers' needs and feelings when using products/services to help better meet customer requirements. Buyers have a set of expectations about the buying experience, and a regional sales manager's job is to exceed those expectations.
Ability to use supporting tools
According to the development of modern technology, many business fields, including the field of Sales, have applied supporting tools to shorten the sales cycle and save investment costs and optimize work performance.
Therefore, a regional sales manager or any subordinate staff need to be proficient in the use of supporting tools. As a result, in addition to the main job of buying and selling activities, smart tools will help solve many tasks in a shorter time such as planning, writing reports, tracking work progress, sending mail, etc, ...
Proficient use of supporting tools is a must
5. Salary and benefits offered
The basic salary of the regional sales manager position is in the top, about 30 million VND/month. However, this number is not fixed because it depends on the number of years of experience and working capacity of each person. For example, if you have experience working in the same position for more than 10 years, your salary will be up to 50 million VND/month.
Besides, when holding in this position, you are offered many attractive benefits:
Commissions according to the monthly sales of the staff you lead, holiday bonuses, 13th month salary.
Enjoy the allowances according to the position, annual travel, periodical health check, insurance regime, ...
Immerse yourself in a dynamic, creative and professional working environment.
High career advancement opportunities.
6. Finding regional sales manager job at Navigos Search
If you are confident with your ability, your experience and if you have the ambition to become a regional sales manager, please send your CV to Navigos Search to quickly be contacted when there are any suitable vacancies.
Established in 2002, Navigos Search is considered as the leading mid- and senior-level recruitment company today. The biggest advantage of Navigos Search is that it belongs to Navigos Group, which is the owner of the number 1 recruitment website in Vietnam - Vietnamworks. With a huge amount of data of 5,000,000+ recruiters registering an account from VietnamWorks, our data has become an extremely fertile resource for headhunters to support job search in all fields of industry.
All consultants here are very experienced, deeply understanding the value of human resources and in each core industry area. At the same time, with a strict recruitment process, based on the candidate's ability and qualifications and the labor market situation, the consultant expert conducts searching and discusses the most suitable job position with candidates.
Navigos Search is the number 1 recruitment company for mid-level and senior-level personnel in Vietnam
Navigos Search acts as a bridge to help candidates and businesses negotiate and advise on salary and benefits packages. After the candidate receives the invitation letter and confirms the participation, the vacancy will be closed. In particular, we continue to closely follow candidates to achieve success after joining the company.
All these factors have helped Navigos Search reach new heights in customer service quality, leading in the field of recruiting mid- and senior-level personnel in Vietnam.
Right now, whether you are looking for a job as a regional sales manager or would like to be informed about jobs that match your qualifications and skills; or your business is looking for personnel, please contact Navigos Search quickly. Surely, the candidate will have the dream job in hand reach and the enterprise owns the best asset for the company's success!
Navigos Search - Vietnam's leading
middle and high-level talent hunting company