With the development of technology and online business methods, businesses are focusing on building images and brands. That leads to the demand for recruiting graphic designers to increase for creating an effective visual marketing strategy. However, it's not simple to recruit talented people for this position. Do not worry! The following great suggestions of Navigos Search will help your company get good candidates quickly.
1. What is a graphic designer?
A graphic designer is a person who does graphic design work. They use graphic tools to create magazines, posters, advertising videos, and banners, helping businesses convey impressive messages and images to users to promote their brands, attract customers and increase sales.
In the situation of online business and marketing developing strongly, it's required to create impressive images to attract customers. Therefore, this job appears in many industries with high recruitment demand.
A graphic designer is a person who create ideas and conduct designs
2. Detailed job description
Depending on the design field and the size of the business, this position will have different specific duties. However, their main job is still to create images according to the requirements, ensuring aesthetics to convey the message to customers. The responsibilities of this position include:
- Identify project and product requirements.
- Research information and data to plan concepts for design products.
- Build ideas, and make plans according to product, department, and customer requirements.
- Prepare draft prototypes to present to customers before final design decisions are made.
- Concretize creative ideas with images.
- Design websites, advertising images, logos, and signs.
- Work with the Creative Director and content marketing staff to create the final finished design.
- Revise the design after receiving feedback from customers and partners.
- Make sure that the finished product is exactly according to the standards of layout, format, lighting style, and color scheme.
- Supervise printing and machining.
- Report to superiors on project design progress.
- Perform other duties as assigned.
View more: What is the responsibility of a professional website designer?
3. Requirements to recruit graphic designers
Maybe you know what a graphic designer is and what their duties are. To better understand, let's get deeper into the requirements of this position.
3.1. Specialist knowledge
Recruiters require candidates to graduate from College or higher with majors in Architecture, Design, and Fine Arts. Candidates must be passionate about design art, have a solid knowledge of graphics, and be proficient in using design software such as Adobe Photoshop, Adobe Illustrator, Affinity Designer, Adobe Premiere Pro, 3ds Max, and Adobe Lightroom.
Completing the study program shows that the candidate has a solid foundation to quickly grasp the job and helps them expand their relationships with colleagues and experts in the industry. Having working experience in similar positions will be an advantage for candidates such as experience in working as designers at advertising agencies, media companies, and art studios.
Solid professional knowledge is essential
3.2. Skills
There are hundreds of thousands of graphic designers worldwide with distinct creative personalities. However, they all possess the following certain skills.
Skills in building unique style
This profession must always look for new and never-used things and modify the old. Therefore, candidates should experience and research a lot about the characteristics of various design styles to guide their path and make a deep impression on people. In the process of working, no matter how creative they are in the details, that unique style will be throughout the entire work. Once you have created and gained publicity with your distinctive style, customers will immediately recognize whose work it is, and they will find its author when needed.
Project management skills
Good project management skills will help graphic designers be flexible and proactive in working instead of just sitting in place and waiting for others to tell them what to do. To manage the project well, they must have clear plans and the appropriate implementation strategies to achieve the best results.
In design projects, it's hard to avoid additional or fewer requests from partners and customers. Even at the completion time, the change can occur. Effective project management skills will help them quickly handle arising situations.
Typography design skills
Typography is critical in this field. A design with harmonious, eye-catching colors and reasonable writing will create sympathy and vice versa. For professional graphic designers, each of their products will clearly show the meaning and message they want to convey to viewers.
To practice these skills, candidates must understand the following factors:
- The art of word design: Way in arranging the text so that the content is displayed attractively and effectively
- Color: The harmonious and creative combination of three color groups (primary color, secondary color, tertiary color) to create visual effects for viewers.
- Image: It is a factor that attracts viewers and is a means of connecting with the audience even if they have not seen the content yet
- Design principles: Having understanding of the principles of lines, shapes, materials, contrast, and balance.
- Brand recognition: Main color tone for brand recognition, complementary color tone
- Page layout and design: Way of arranging the layout in a balanced and harmonious way
Sketching and web design skills
As technology develops, professionals must use software and applications to perfect their products. However, they still need sketching skills to record customers' ideas to help visualize the product to be designed clearly and accurately. Sketching can also be a form of hand-drawing and a way to improve observation and practice drawing skills. This is the most basic way to stimulate creativity for designers.
Creative inspiration will quickly come when they hold a pencil and paper. They will have a big picture, which saves considerable design time. It is possible to explore and develop more different ideas. From there, there are more choices for their works.
Sketching and web design skills
Creative skills
An ordinary idea will be a unique and special product under the hands of a good specialist. It's the creative skills that helped graphic designers do that. Graphic designers are constantly learning and thinking to create works that exceed the expectations of partners and customers.
In addition, duplicating or copying ideas is a taboo in the design industry. Therefore, to ensure that this does not happen, each candidate needs to research lots of documents and design to produce the most impressive and new product.
Photography skills
Many people in this profession have a hobby of taking photos, and some even provide photography services for partners and customers. Photography skills will help a lot in their design work, such as:
The layout of the image and the design are related
- A great source of creativity
- Color theory
- Less dependence on stock of available images and ideas.
To improve these skills, candidates can attend photography training courses and practice a lot. Not only do photography skills support design work, but they also help candidates become more multi-skilled and increase their income.
Communication skills
This position will have to exchange and work with customers regularly to unify the final product. Good communication skills will help graphic designers listen well, analyze and communicate ideas clearly to successfully convince customers. From there, they can create a good relationship with customers and become trustworthy people in the eyes of their superiors.
Skillful communication also helps them learn a lot of experience and handy advice from industry masters to improve their professional skills and increase their chances of promotion.
Ability to work well under pressure
Each project will come with a specific completion deadline. Meanwhile, design work is not always approved immediately but has to go through many revisions and completions.
The pressure to produce the best products and the time burden can make them stressed. Therefore, they need to know how to manage time effectively and always keep a steel spirit to come up with a plan to handle work quickly in all cases.
Candidates must have ability to work well under pressure
4. Where to find graphic design candidates?
Here are some pointers to help employers find the most potential candidates for this position:
4.1. Impressive graphic design websites
Managers can research websites and blogs of famous businesses operating in this field to find candidates with suitable design styles. Summarize the list of results found to select potential candidates, then contact and persuade them to apply.
4.2. Introduction from staff
Enterprises can notify staff so that they can find suitable candidates through relationships. This method is relatively quick and ensures getting the appropriate person with the recruitment requirements.
4.3. Working with graphic design personnel
Businesses can build relationships, contact and consult graphic design personnel providers. These units always have a deep understanding of the industry and can have a list of bright candidates, meeting the job conditions for the business.
4.4. Participating in design seminars and conferences
Participating in design seminars and conferences will help managers get acquainted and approach good candidates. Managers can actively introduce the business, the recruitment needs, and the benefits to recruit graphic designs to work for the unit.
The above ways can help businesses find the right candidate, but they are relatively complicated. It even takes a lot of time and effort, but the managers still don't get the potential candidate. The best option at this time is to recruit graphic designers through a headhunter company.
Headhunters are not only professional recruiters but also experts in all fields. Thanks to a wide network of relationships and an available source of candidates, headhunters will help to recruit graphic designers quickly. Navigos Search is the most prestigious middle and high-level talent hunting unit among the current headhunter companies in Vietnam.
Vietnam's leading middle and high-level talent hunting company
With a massive amount of candidate data, (375,000+ senior candidates, 85,000+ senior management candidates), Navigos Search is committed to bringing the best quality graphic design candidates to businesses. In addition, Navigos Search also has a team of headhunters with a wide and professional relationship network.
All headhunters at Navigos Search graduate from university or higher, have many years of work experience in recruitment, and are well-trained through courses on specialized skills. Based on the scientific working process, our experts will accurately grasp the recruitment requirements of the business and the current labor market situation to search, screen, and provide businesses with excellent candidates.
Navigos Search's working process is as follows:
- Step 1 → Client meeting: We will present to you about our services, sample CV,…Normally, our consultants will visit your office/factory to better understand the nature of the industry, culture and recruitment needs.
- Step 2 →Order confirmation: Sign the contract, confirm the positions the company needs to recruit. Find out the requirements and benefits of the positions.
- Step 3 → Candidates presentation to client: Send formatted documents to the company. Present Navigos Search assessment of the candidate to the company.
- Step 4 → Support on client interview: Our consultants will work closely with you on interview rounds to choose the most suitable candidates.
- Step 5 → Negotiation, offer and position closed: Once a candidate has been selected, we continue to closely assist in supporting the candidate's acceptance process, and other necessary stages involved.
- Step 6 → Follow up: Success after joining
Team of consultants look for the best graphic design candidate
With outstanding strengths that no competitor can beat Navigos Search in middle and high-level personnel recruitment. Don't hesitate to contact us as per the information below to get talent quickly if your business is in need of recruiting a graphic designer or any other position:
- HCM Headquarters: 20th Floor, e.town Central Building, 11 Doan Van Bo, Ward 13, District 4
- Hanoi Headquarters: V. Building - 125 Ba Trieu street, Hai Ba Trung District
- Hotline: 1800 585 826
- Email: contact@navigossearch.com
- Website: navigossearch.com
- Fanpage: facebook.com/NavigosSearchVietnam
Navigos Search - Vietnam's leading
middle and high-level talent hunting company