Job Description
Communications Strategy and Development:
• Design and implement a comprehensive communications strategy to ensure timely, consistent, and impactful engagement with stakeholders across multiple platforms.
• Develop messaging that effectively conveys company’s mission, aligning technical advancements with relatable narratives for diverse audiences, including Web3 professionals and the general public.
Media Relations:
• Cultivate and maintain strong relationships with key media outlets, journalists, and influencers in the tech, biotech, and blockchain industries.
• Develop and execute targeted media strategies to increase coverage in niche Web3 publications and mainstream media, establishing company as a thought leader in its field.
Campaign Management:
• Plan and manage strategic public relations campaigns, ranging from press briefings to international conferences.
• Oversee all aspects, from logistics to messaging, ensuring each initiative enhances company’s reputation and visibility while driving engagement with key stakeholders.
Job Requirements
Educational Background:
• Degree in Journalism, Communications, Public Relations, or a related field from a reputable institution (preferably with a specialization in science or technology reporting).
• Advanced qualifications or certifications in digital marketing, strategic communications, or brand management are a plus.
Experience:
• 5 years of experience in public relations or journalism, particularly in technology-focused sectors such as biotech, blockchain, or AI.
• Proven track record of successful PR campaigns, storytelling, and media coverage within the technology space.
• Strong experience in managing media relationships and communicating complex technological topics in an engaging and accessible manner.
• Ability to create compelling narratives and foster community engagement through strategic content initiatives in rapidly evolving tech industries.
Technical and Analytical Skills:
• Proficiency in PR tools and platforms for media tracking, analytics, and relationship management (e.g., Google Analytics, Google Trend, and media/press release monitoring tools).
• Expertise in crafting and optimizing content for various channels, including press releases: Global New Wire, EIN Presswire…, blogs, social media, and traditional & local media outlets.
• Strong media relations skills with a proven ability to craft compelling, audience-specific messages that drive engagement and positive coverage.
• Demonstrated capability to analyze media trends and audience behavior to inform strategic PR decisions and adapt campaigns effectively.
• Deep commitment to LIFE AI’s core values and ethics, with enthusiasm for shaping narratives that highlight the transformative potential of Web3 and cutting-edge technologies.
Communication Skills and Narrative Development:
• Excellent writing and verbal skills, with a proven track record of crafting compelling stories and persuasive narratives that enhance LIFE AI engagement.
• Skilled in leading communications teams, fostering a collaborative and innovative environment, and managing stakeholder interactions effectively.
Leadership, Organizational Skills, and Cultural Fit:
• Proven leadership in strategic planning and execution of branding and PR initiatives.
• Exceptional project management abilities, capable of handling multiple projects efficiently.
• Strong commitment to LIFE AI’s ethical standards and values, with a passion for advancing personalized health technologies.
Travel and Availability:
• Willingness to travel as required for product launches, press releases, and other brand-related events.
• Availability to handle communications and PR issues beyond standard work hours, if necessary.