What We Can Offer
- Full salary social insurance contribution (Net amount)
- 13-month salary fixed
Job Description
- Content Strategy & Execution
Build and execute content plans across multiple channels (social media, website, blog, email, brand assets, and sales materials) to attract and retain users.
Develop a strong inbound content strategy; manage website and channel content, and partner with the digital team to build customer journeys and drive conversions.
Create compelling content for outbound campaigns to support product marketing, generate leads, and boost user acquisition and revenue.
- Cross-functional Collaboration
Work closely with internal teams (design, product) and external vendors/agencies to deliver POSM materials, multi-channel marketing activities, and affiliate campaigns to drive awareness and traffic.
- Team Development
Provide guidance, coaching, and training to Content Executives to strengthen capabilities and enhance team performance.
Performance Tracking & Optimization
Partner with the Marketing team to review content performance and campaign effectiveness based on weekly and daily KPIs.
Analyze data to extract insights, refine content quality, and improve communication tactics.
- SEO & Digital Content Enhancement
Collaborate with the SEO team and contributors to develop SEO-led content plans, improve search visibility, and increase qualified traffic to digital platforms.
Job Requirements
- Minimum 3 years of experience in content marketing with hands-on experience managing multi-channel content.
- At least 1 year of experience in B2B content for technology products.
- Exceptional writing and creative storytelling skills, with proven experience in branding campaigns and SEO content.
- Strong organizational capability and information management skills.
- Growth mindset, proactive attitude, and strong communication & teamwork skills.
- Strong analytical ability and experience making data-driven content decisions.
- Team leadership experience is an advantage.
- Bachelor’s degree in Marketing, Communications, or related fields.